GetResponse Integration: Email Marketing Automation

(December 12, 2018)
 
Example of marketing activities with GetResponse:

  • Remind clients about abandoned cart in 45 minutes (up to 3.7% conversion rate), iin 1 day (up to 2.6% conversion rate) in 5 days (up to 0.9% conversion rate).
  • Start welcoming mail process for new clients (up to 6.48% conversion rate).
  • Present client a 20% discountin 1 hour after checkout, if an order is over $85 (other price or without any price restriction).
  • Present client a 10% discount, if a client adds product to wishlist, but did not complete purchase in 1 day.
  • Recommend clients smartly-gathered list of products, in which they could be interested, if a certain category was browsed, but orders were not completed in 1 day.
  • Inform on increasing prices in 2 days, if a client did not buy anything after siging in in 1 day.
  • Protect automation with filters, so cleints don't get similar mails more tha once per day.

Manual on cofiguring the add-on  

 

1. Gather subscribers database

  • Integrate GetResponse form to CS-Cart pages.
  • Display forms when scrolling, select positioning, effects, dealy of showing.
  • Create landings in GetResponse editor and implement them into default CS-Cart pages.
  • Divide subscribers by interests.
  • Create lead-magnets, give something useful to clients.

 

2. Communicate with your audience

  • Create mail templates and send up-to-date info.
  • Send interesting info to certain clients.

 

3. Create trigger mails

  • Use flexible editor of automation to create smart trigger-mailing.

 

4. Analyze and correct

  • Track targets, conversion.
  • Analyze stats, correct yout strategy.

 

[!] Join GetResponse via our partner link to get 50% discount on the add-on and configuring automation system from scratch.

Email marketing is still the most effective type of online marketing and its' automation not only saves time, but also improves conversion. For these purposes we've developed the add-on of integration with popular mailing service GetResponse, which allows you to interact with your customers automatically: 

E-mail marketing:

  • Create and send mails, which are easy to read on any device.
  • Select beautiful pre-made template or create your own (over 500+ templates).
  • Add smart recommendations of products or abandoned carts.
  • Divide subscribers for more personalization of content. Add tags for those, who browsed certain categories and send mails.

 

Marketing automation: 

  • Automate interactions with clients, based on recent activity.
  • Send welcome mails in 3 days after subscription.
  • Send smart recommendations in 2 days after adding product to wishlist or browsing certain categories.
  • Send abandoned cart mail and stimulate order completing with a discount.
  • Cofigure auto mailing during activity hours of your clients.
  • Automatically send your clients valuable content after subscription via form (lead magnets).

 

Landing pages:

  • Create and publish selling landing pages with ready-made forms.
  • Implement GetResponse landing to default CS-Cart page.
  • Implement forms to default CS-Cart pages or GetResponse landing pages.
  • Create forms, appearing on scrolling or loading a page.

 

Analytics:

  • Make use of stats sevrices.
  • Create targets and track conversion rates.

Themes: CS-Cart Multi-Vendor

Supported versions: 4.9.x 4.8.х 4.7.x 4.6.x 4.5.x 4.4.x

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General features:

  • Adding user to contact list on checkout, subscription, signing up.
  • Adding a tag for further automation customization: adding to wishlist, favorites, cart, other forms.
  • Fully compatible with E-Commerce tracking in GetResponse; Ability to inform on discounts, send coupons (also after checkout), smart recommendations; 
  • Configuring conditions for subscription checkboxes for various forms and pages (check by default);
  • Auto and manual syncronization of databases (with cron-commands);
  • Exporting subscribers, stores, categories, products, orders and carts to E-commerce;
  • Auto updating data.

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  • Easy Installation
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    Open source code

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  • No core changes
    No changes in CS-Cart core

    We develop our products in strict compliance with CS-Cart standards and don’t make modifications in the engine core.

  • Speed Optimizer
    Speed optimization

    Code is realized in such a way that it won’t slow down your store work and will work as quickly as possible.

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    Compatibility with mobile phones and tablet computers

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